Sustainable Packaging Practices at Lush Fresh Handmade Cosmetics |
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“Packaging is rubbish and for too long we have had to suffer excessive amounts of it. Now that the true financial and environmental costs are becoming obvious, customers are challenging manufacturers and retails to cut the wrap. Companies like ours need to think outside the box and present customers with innovations that allow them to buy truly naked products.”1 - Mark Constantine, Managing Director and Co-founder, Lush Fresh Handmade Cosmetics, in 2007. “It isn't like The Body Shop, where products are packaged like normal cosmetics. It looks very natural and it seems to link health and wellness in too. The brand is very open and appears to be saying that it has nothing to hide.”2 , 3 - Diana Dodson, Cosmetics and Toiletries Industry Watch Analyst, Euromonitor4, in 2006. The company had already set an example on the packaging front with almost 65 percent of its products coming without any packaging.5
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1] Matt Jackson, “Here's the Latest Nudes on Global
Warming...,” www.thisisswindon.co.uk, July 12, 2007. |
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